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FAO Schwarz opened its first Italian flagship store in Milan. A few days before, Giochi Preziosi opened its first flagship store, too. Toys are back in the heart of Milan.
Customer retention today: Businesses are shaping their omnichannel offer by collecting and analysing data to match their customers' wishes to perfection.
Mobile payment services on the rise. An overview of mobile payment services and what this trend means for specialist retailers.
The continuing Covid-19 safety measures are affecting toy retailers in many countries. Only active customer contact and innovative services lead to sales.
Creating a multi-sensory shopping experience is the trump card of brick-and-mortar stores. With rising online sales, the time to revise store design has come.
Every purchasing process is preceded by a complex decision-making process.